Tens of thousands of AWS re:Invent attendees will be traveling to Las Vegas next week – ranging from longtime cloud-native organizations to “cloud curious” companies. All of them will be seeking answers to the same question: “How can I take advantage of the cloud in a way that works for my business?”

In a dynamic industry such as ours, few things are certain, but IT infrastructure decision makers and buyers can be sure of two things: enterprise data will continue to grow in size and strategic importance, and storage infrastructures will resemble a hybrid cloud within the next five years.

The era of scale-up and scale-out is ending. Enterprises today rely on their data being available wherever and whenever they do business, whether that’s around the country or around the world. Increasingly, this also means availability across on-premises and public cloud environments, as well as the requirement to scale-across environments.

The era of scale-across data management is here, and it couldn’t be arriving a moment too soon.

Distributing workloads across on-premises file systems and public clouds such as AWS is becoming both more widespread and more of a business imperative.

As a result, many will be seeking guidance about how to manage their data in multiple regions, as well as across public clouds and on-premises environments. The primary objective will be to find a way to manage data in a way that drives business objectives. While this can be a complex process amidst terminology, acronyms, and alternatives, at the end of the day, business need their data to solve business problems.

The need for scale-across hybrid cloud storage is here – it enables organizations to retain the performance and accessibility of data managed on-premises with the elasticity of data managed in the public cloud. Today’s enterprises need both for the following reasons:

  • Real-time visibility: Gone are the days when companies managed big blocks or buckets of storage. Today’s businesses require granular management of data – not storage. It’s imperative to know exactly when data is available, what data is available and who is depending on it.
  • Have your data where you need it: Moving data among environments takes what was known as replication and moves it into the hybrid cloud era. When scaling across environments, data replication becomes a critical, pervasive data management competency.
  • Operate across environments: First and foremost, your data is your data, and to seamlessly scale that data across environments, a file system that operates across environments is required. Same data. Same file system.
  • Elastic scale: Hybrid cloud storage enables organizations to take advantage of elastic scale by managing data across on-premises environments and the public cloud, provisioning burstable workflows to take advantage of public cloud elasticity.
  • Support for protocols: The hybrid cloud enables enterprises to seamlessly run file-based applications on-premises and in the public cloud, contingent upon the critical protocols the file applications depend on, including NFS, SMB, FTP and REST.
  • Fast reads and writes: When data is the lifeblood of the business, responsiveness matters. As such, enterprises need write and read performance regardless of where data is stored. Hybrid clouds enable enterprises to achieve on-premises read performance that is simply not possible in the public cloud.
  • Strong consistency: A write needs to be instantly available to the next read. Businesses can’t afford to wait or, worse, to not know if their data is available to be put to work.
  • Eliminate usage taxes: Accessing data is imperative, especially if it’s tied to business decisions. Public cloud access fees slow down decision making. Ensuring data is accessible as if it were on-premises ensures it can put to use, without limitations.

Qumulo has pioneered hybrid cloud data storage and enables agility, responsiveness and scale. Today. For your business.

With Qumulo, your data is available, when and how you want it. Provision your data across your on-premises and public cloud environments wherever it can most effectively power your business. Qumulo’s unique hybrid cloud approach lets you access, manage and migrate your data seamlessly across both environments.

And, that data is available with blazing fast performance at your fingertips, affordably.

At just dollars per gigabyte of throughput, Qumulo is the fastest and most affordable file system in the cloud.

Our mission is to ensure that enterprises that depend on file-based data should be able to manage it across the environments where that data is most productive. This means providing data management solutions that bring simplicity to storage infrastructure – to ensure that the era of “on-premises versus public cloud” becomes “on-premises and the public cloud.”

For example, saying that on-premises file storage deployments will always have superior economics is inaccurate. Saying all on-premises storage will cease to exist is just as flawed. Customer workloads need to be able to take advantage of the cloud some of the time. As a result, your data needs to be easily managed across these environments.

See it for yourself. Stop by Qumulo’s booth (#828) at AWS re:Invent for a demonstration of Qumulo + AWS and to learn more about our hybrid cloud offerings.

See why Qumulo’s enterprise-class hybrid cloud file storage offers our customers freedom, choice and flexibility. Our solutions run natively in the public cloud, and are also available in a variety of standard on-premises platforms that span groundbreaking nearline archive, robust capacity needs, and high performance all-flash platforms—and this same file system runs natively in the public cloud.

With Qumulo, organizations can effortlessly move and manage their data between on-premises and the public cloud, whether it’s object or file-based, all with the same file system.